| |
| |
|
Book Marketing Information |
|
|
|
Sell Your Book At Book Fairs, Festivals & Trade Shows
Play a bigger game with your book sales by expanding your audiences at local or nonlocal book fairs, festivals or trade shows. Can't afford a booth or table, rent a space on someone else's table and volunteer to be back for their book. In fact, rent a corner at various different tables in the same fair or show and triple your exposure. The place on the net to go to find out what's upcoming in your area, or an area you want to travel to, is at the Library of Congress' website: http://www.loc.gov.loc/cfbook/bookfair.html. When you visit, the listings are in alphabetical order or by state. You will find shows for other countries, including Canada, Australia, and the United Kingdom. International events, including Canada, listings available. Travel for a month, write it off for your taxes, and include several different fairs and shows while you there. Since I live in Virginia and travel frequently to Washington State, I plan my travel and schedule around these two areas to start. Virginia Fall for the Book | Fairfax | Sept http://www.fallforthebook.org/ Hollins University Annual Literary Festival | Roanoke | Mar http://www.hollins.edu/news-events/litfest/litfest.htm LAUGHS: Loudon's Annual Unforgettable Gigantic Hilarious Storyfest http://www.laughsfestival.org/ | Sterling | June Newport News Celebrates the Book | Newport News | Oct http://www.newport-news.va.us/library/ Virginia Book Festival http://www.vabook.org/ | Charlottsville | Mar Virginia Storytelling Alliance Gathering | Glen Allen | Mar http://vasa.communitypoint.org/archives/events/vasa_gathering_2004_call.html Washington Bellingham Storytelling Festival | Bellingham | Nov http://www.ac.wwu.edu/~rvohs/storyfestival2001.html Bumbershoot http://www.bumbershoot.org/ | Seattle | Sept Forest Storytelling Festival | Port Angeles | Sept http://www.dancingleaves.com/storypeople/forestfestival/index.html Northwest Bookfest | Seattle | Oct/Nov http://www.nwbookfest.org/ If you prefer to view the list by date, visit: http://www.loc.gov/loc/cfbook/bkevents.html. The National Book Festival, Washington DC, an extremely large event, held every October on The Mall. For more information: http://www.loc.gov/loc/cfbook/natl.bk.fest.html. Take a few minutes, visit the Library of Congress' web site, and find the ones that fit into your schedule and location. Get bold and stand out, do book signings at Wine Festivals too (no matter what your topic). You can even contact table renters in other locations and offer a commission for selling the books and you don't even need to be there. Look for people with integrity and give them a complimentary copy of your book. Write a "dedication" to them in the front. For other possibilities to expand your book sales, visit your local and state government web sites for events, libraries, school district events, business organizations, civic or private clubs, bookstores at museums (private or public). Also, consider the arts and craft festivals and fun fairs. Nonfiction Author Natalie Goldberg used to write instant poetry at booths at New Mexico area carnivals -- including the school carnivals. If you are a technical writer look for Technology fairs and exhibits. Business Expos are the place to be if you are business writer. Are you a children's author, ask to sell your books at Parent Day events at the local schools. Christmas shows are great for children books too. Did you write a historical book? Include all the history events on your tour for 2004. Well, we shared some new places to find events to sell your books at in 2004. Don't stop here, be creative, and try anything at least once, if it is financially conducive. Stretch your imagination and your opportunities and watch your book sales soar. Most important -- have fun doing it. In addition, don't forget to write a book about it! (c) Copyright 2003, 2004, Catherine Franz. All rights reserved. Catherine Franz, a Business Coach, specialized in writing, marketing and product development. Newsletters and additional articles: http://www.abundancecenter.com blog: http://abundance.blogs.com
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
Marketing Virus - Every Writer Needs to Catch It For you writers aspiring to greatness, you might need a virus, before you can be great! You need a Marketing Virus. Every unknown writer needs a virus that will spread like the deadliest bug known to man. Why Would I Buy Your Book? Six Steps to Your Tell and Sell - Part 2 How would you like to have countless people clamoring for your book and willing to visit your Web site to buy them? How would you even like to presell your self-published book before they are finished?Most authors and entrepreneurs wait until their Web site is designed before they think about marketing their products on it. What a shame!Six Steps to Build your Book's Bullet Proof "Tell and Sell"Part one of this article is available at www. Buzz-Based Book Marketing Once upon a time, people went to bookstores when they wanted to buy a book. Or at least, that was the theory. Sell Your Book At Book Fairs, Festivals & Trade Shows Play a bigger game with your book sales by expanding your audiences at local or nonlocal book fairs, festivals or trade shows. Can't afford a booth or table, rent a space on someone else's table and volunteer to be back for their book. Sell More Books With an E-mail Newsletter NOTE: Because many words in this article are likely to trigger sp^m filters, we've disguised them with symbols (e.g. Dont Clone your Book or Business Marketing Remember that the miracle of cloning sheep has its drawbacks. The main one--dying young. Quiz: Will Online Book Marketing Help Sales? Most authors sigh a sigh of relief when they finish their book. Then comes the awesome task of marketing the masterpiece. How To Promote A Book Nowadays it's no longer a matter of whether or not an author should promote his or her book, but how aggressively one should go about it. The sad truth is that publishers often fail to promote books, and if we, the authors, don't promote your own book then it may be destined to a lifespan between that of butter and yogurt, to paraphrase Calvin Trillan. Titles (and Subtitles) Sell Books! Does a title really sell a book? The short answer is, yes. If a book does not attract a reader initially, it will be overlooked and not purchased. How to Send Press Releases to Newspapers About Your New Book There are over ten thousand daily, weekly and monthly newspapers in the United States and Canada. For the first time author they are a valuable source of free publicity. Top Ten Ways of Why and How to Write your Books Sales Letter - Part 1 Authors/publishers are great at getting their books written. But after the initial one-year honeymoon, sales slow down. Marketing for Writers When Writing Just Isnt Enough Many writers write for the experience. Others dream of having a number one best seller. Make Big Profits from Small Booklets What is your excuse for not being published? "I don't know enough to fill a book." "I don't have time to write a whole book. How to Create an Amazing Author Website Without a website, an author is unknown.Without a website, an author sells fewer books. Book Publishing Without Pain When I meet an author with a great book concept, one who's definitely the right person to write that book, right away I'll often encourage her to self-publish. This is because I know that, if that author is thoroughly invested in what she has to say, and if she is determined to create a buzz about her message, she'll discover5 Fantastic Benefits of Self-publishing1. Dont Sell your Book, Share It Most authors who aren't used to speaking before a group think, "I'd rather get a root canal than have to 'sell' my book." If you think about how great your book is, how you wrote it because you wanted to help or entertain your audience, you can change this fear to the idea of sharing your book. Successful Book Marketing The Natural Way - Part 1 Is your mind muddy on book marketing? Do you wake up each day and say, "I'm not a social person and I hate to beat the drum for my book" or "I just wish someone else could market my book for me"?If you could market your book a pleasurable way, you may not think it a chore. Natural marketing refers to the action you take to get the word out about your service and product that rings true to your heart. Ready, Set, Go Sell Your Book In The Real World! We hear a lot these days about more books actually being sold 'outside' the traditional bookstore. Think about it. The Perfect Book and Where to Find It! If I was asked to describe the perfect book, one that's in high demand, moves off the shelves quickly, costs little or nothing to produce, involves the least amount of work possible, and offers multi-income streams, I'd say it included one, preferably more of the following features:It Must Be Quick To ProduceTime is money and the sooner your book is ready to sell, the sooner you'll make money from it.So let us consider just a handful of many ways to create a book in a day, or less than a day, perhaps in just a few minutes!1) Profit From Resell RightsResell rights - a confusing term with conflicting definitions, but a great way to acquire best selling books quickly, at little cost, complete with marketing materials, web sites, representing the easiest and fastest way to start your publishing business. Distribute Your Self-Published Book Online 8 Ways - Part 2 If you are discouraged because traditional methods of book or product distribution haven't brought you the profits you wanted, think Internet distribution. This Online promotion method is good for the long haul and costs you little time or money.
|
|
|
|
|
