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Advertising on a Shoestring Budget When You Can't Afford the Shoe or the String
The best way to make money with your website, no matter what the business, is to get it noticed. To get it noticed, you need to advertise. But how do you do that when you're on a shoestring budget that's so tight you really can't afford the...
Submit form conditionally - JavaScript
In the long-gone days of the early Internet, having a form on the website was tantamount to dabbling with "cutting-edge" technologies. Intricate Perl scripts and esoteric CGI scripts were required to process those forms and people used to suffer...
The Advantages of Dynamic Website Content
Think about your own surfing behavior. What types of websites do you visit the most often; which ones keep drawing you back? If you are like most internet surfers, you will spend much of your time hanging around websites with dynamic website...
The Secrets to Building a Successful Web Site
If you're doing business on the Internet, one of the most important aspects of your success is your web site. If your web site doesn't look professional, no matter what product you're offering, your chance of success will be minimal. Before you...
The Tools of the Trade
Before you start optimizing your site for the search engines, you would need to arm yourself with some tools to help you. What follows is a brief review of 4 software programs that we find invaluable when we are optimizing our clients' sites. ...
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8 Deadly Strategies To Blast Your Site In To Dangerous Profits
Okay so you've got the best website in the world. You have the deadliest sales letter, your USP (Ultimate Selling Proposition) is great, your inventory is ready, you have used all the right psychological triggers and everything is perfect. Okay... but where are the customers, what next?
1. Go and submit your site to the search engines you may use the services at http://www.worldsubmitter.com. Keep repeating every six to eight weeks.
2. Announce your site using a press release. Here are some free services:
- For website announcements submit at http://www.prweb.com/urlwire.php
- For other news worthy announcements submit freely at http://www.onlinepressreleases.com/cgi-bin/secure/prsubmit.pl
- http://www.prweb.com/register.php - Here you will have to register first.
- For announcements relating to new ebook or epublishing use http://ebookbroadcast.com/submit.shtml
3. Write a 300-600 word article describing the needs and benefits of your products (Don't make this sound like an ad say if you are selling beauty products your article may be about skin care tips etc.) Put your resource box at the end of the article, you may include some comment about your product line and post it for free publication here:
- Articles Digest free subscriptions are available at http://EzineArticles.com/
- Article announce writer and publisher exchange http://www.web-source.net/articles/
- Idea Marketers Library http://www.ideamarketers.com
- Making Profit Directory http://www.MakingProfit.com
- Free Content http://www.certificate.net/wwio/
4. Set up an affiliate program whereby you pay a percentage of each sale to the reseller. If you don't want to set up your own affiliate tracking software, you may use the excellent services of http://www.clickbank.com .
If you are able to offer a good percentage share (say 50% or more) you will be able to attract some of the top affiliates. Advertise for affiliates rather then actual sales of your products.
5. Go to the following ezine article
directories, search out ezines relevant to your product line, subscribe to them, get their ad rates and do a targeted ezine blast. While you are corresponding with ezine owners about your paid ad placements, you may also invite them to join your affiliate program.
- http://www.newsletteraccess.com/ - http://www.ezine-universe.com/ - http://www.etext.org/index.shtml
6.Write a small informational booklet giving useful information relevant to your product; benefits of using your products, why your products are the best, any special bonuses/discounts to the users etc.
- Use this as your ebusiness card anyone coming to your website can pick it up absolutely free without having to sign up to your mailing list.
- Encourage your visitors to distribute this booklet in any way they like.
- Put this booklet up on http://www.ebay.com for auction yes you may start as low as possible... and put a link up to your website this way you can redirect highly targeted traffic from ebay to your website.
7. Start a free auto-responder series course of interest to your customers say if you are selling kitchenware, you may start a course titled "How To be the best chef in the world in 7 days or less" here you may describe different cooking procedures/ recipes using specific appliances you stock in your inventory. At the end of each lesson you may offer a special time sensitive discount for the particular product you are promoting... And advertise this course everywhere.
8. Go to http://www.google.com and check out their adwords program type in any keyword relevant to your product/website and search, besides the regular search results, on the top right hand corner of the page a few ads come up. You can get your ad up there for your most relevant keywords.
About the Author
Shahnaz Rauf is The Editor of The Monster Twister a Newsletter helping ordinary web owners achieve extraordinary heights without losing their shirts. To Subscribe mailto:themonstertwister-subscribe@snzeport.com Or visit her website at http://www.snzeport.com
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